Launching into the commercial construction industry requires a lot of business and technical skills. You need to have a detailed plan on how you intend to operate and distinguish your proposed business. Taking the time to prepare by developing a well-thought-out construction business plan can give you the much-needed edge to launch into this competitive space. Learn about some of the details you should include in your business plan below.

 

Introduce Your Company

In this section, you can include who you are and what your mission is. Describe the ownership structure and the motivation for entering the field. Give information on the founders and owners such as their experience in the industry and other related skills and training. You should also specify who is on the team and whether internal or external construction staff is going to be doing the work.

 

Detail Your Services

Discuss all the services you intend to offer and your specialties. Are you looking to be a general contractor, or do you have particular experience and capabilities? It is also important to describe how the projects are to be run. This includes pre-construction planning, the bidding process, supplier selection, acquiring permits, insurance, and project schedules. Quality is always a major factor, so make sure you also highlight your business guiding principles and your commitment towards delivering high-quality products and services.

 

Explain Your Market

Once you have established who you are and what you do, it is vital to detail where you fit in the industry. Who are your target customers and market segments? What are your key value propositions, and how do you hope to distinguish yourself from other players already in this space? It is worth doing some competitor analysis so that you are clear who you are competing against.

A winning marketing strategy is a critical part of launching a new business, so make sure you detail how you hope to find customers and any costs associated with advertising and getting your name out there.

The sections described above are a good starting place to develop your construction business plan. You can also have detailed and summarized versions for different audiences. If you would prefer to partner with an experienced general contractor, Tech 24 Construction is a leading player in the D.C. area. We have worked on many diverse projects during our decades in the industry. Use our contact us page to message us and learn more.